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High Country set for record cycle season

High Country set for record cycle season

Ride High Country - MEDIA RELEASE

Victoria’s High Country cycle season starts in earnest this Friday 27 October with the launch of the longest ever 7 Peaks - this year extending to a six full months, until 29 April 2018 - and a new official digital passport, the 7 Peaks-Ride High Country app.


The Strava-integrated app has already been downloaded by more than 1000 keen riders limbering up for the annual road climbs of the seven Victorian alpine peaks of Mt Baw Baw, Mount Buffalo, Mt Buller, Dinner Plain, Falls Creek, Mt Hotham and Lake Mountain.


As well as being a digital passport for recording completed rides, the app offers comprehensive information about ride segments, maps and provides automatic entry into this year’s 7 Peaks grand prize of a trip for two to the 2018 Tour de France.


The 2017/18 season, which has been extended by a full month, reflects the enormous - and growing - growth in cycle tourism in Victoria’s North East which currently attracts more than 100,000 visiting cyclists. And to meet that demand, around 400 registered bike-friendly and Ride High Country Preferred businesses are now dotted across the region including shuttles, tours, bike hire businesses, accommodation offering lockable bike storage and cafes.


Aside from some of the most challenging road climbs in the country, the High Country also boasts seven MTB parks across the region, including the Southern Hemisphere’s only internationally accredited Epic
Trail at Mt Buller, and more than 200km of safe rail trail bike paths for leisure cyclists looking for a more sedate experience.

25 October 2017