The highest brewery in Australia turns one
It’s not every day you get to experience beer that is freshly brewed above the snowline - unless you're at Mount Hotham!
Australia’s Highest Brewery and the only brewery in Australia that brews with snowmelt is excited to share its first birthday celebrations on Easter Saturday.
Blizzard Brewery has decided to throw a birthday celebration which will include live music by artist Ricky Wood who will capture the ambience of the hidden brewery.
A locally produced mouth-watering lamb barbeque will be prepared by the brewer’s feast team, and a showcase of some of their finest beers, including their seasonal summer stout and exclusive fresh green hops brew sourced from Rostrevor Hops Garden in Ovens and described as “fresh and earthy”.
Founder of Blizzard Brewing Company Mark Hubbard said that last year’s Easter was the “perfect” opportunity to launch their brewery and now their first birthday celebrations.
“Easter sees very big visitation in the High Country. Dinner Plain gets full and a lot of lodge owners come and spend that weekend here, so it was very important for us to announce our brand and our presence and start trading that weekend,” Mr Hubbard said.
Establishing a brewery in the Alps was always something Mr Hubbard had wanted to do.
“The back of my mind was always the concept of doing a brewery.
“I grew up in Colorado and all the rocky mountain ski resorts have a brewery as part of the alpine experience, and that’s an offering that hasn’t been done here in Australia yet.
“I thought that would be the right business to put in here to allow me to spend more time in the Victorian Alps and to do something special,” he said.
Blizzard Brewery has achieved a lot, since last year’s grand opening. Having put together the brew house in record time, they have since brewed ten beer varieties and currently distribute to Dinner Plain, Mount Hotham, Falls Creek and alpine valleys, and has recently expanded to Sydney, Canberra and Melbourne.
The brewery is part of the High Country Brewery Trail collaboration and this year played host for Rule #47 Belgium Ale. More recently, they won the Peter Aldred Choice Award for Best Commercial Beer at the Ballarat Beer Festival 2017 for their Blade Runner Belgium Pale.
“Our award-winning beer was going to be seasonal but it’s so good and it’s in such high demand that we are going to keep it on tap all the time,” Mr Hubbard said.
“We just kegged our second batch of that, so that’s a special beer that many people wouldn’t have had the opportunity to experience before.
Mr Hubbard has utilised the brewery’s location, turning his building into and open brewery house with a rustic and authentic tap room and tapas area, with the opportunity to witness live brews from the tasting deck that overlooks the brew house.
“The tourism aspect we have here with our tap room and providing an alpine experience with the skiers and summer visitors is going pretty well,” he said.
“We are not in a highly visible location, we are in the industrial part of Dinner Plain so we have to direct people down to us, but once they find us they are pretty happy with the experience that they get inside a commercial brewery.
Mr Hubbard started the brewery with a few things in mind. He wanted to be located near a ski resort and have that alpine experience as part of the ski resort’s experience. More importantly, he wanted to differentiate his beer from other beer.
“We brew with snow melt so you have to be located where we are to get the quality of water that we get and no other brewers do it.
“The water is the main ingredient of beer and the better the water the better the beer.
“If you don’t have to treat your water, then you don’t have a process that can be prone to variability, and we don’t have to treat our water so it is fresh and pure and we think it makes a difference to the taste of the beer,” he said.
30 March 2017
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